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Nov 8, 2023

ENC is Hiring a Communications Director

Director of Communications Job Description

Job Title: Communications Director Travel Requirements: 25%
Status: Full Time, Exempt
Supervisor: Executive Director
Place of Performance: Raleigh, NC
Direct Reports: Yes

The Opportunity – About Equality NC

At ENC we envision a thriving, liberated North Carolina with a powerful LGBTQ+ community united in service of racial and social justice. Our mission is to build LGBTQ+ power through advocacy, education, and uplifting the stories of queer and trans North Carolinians in pursuit of racial and social justice. Join a team that is passionately committed to advancing the collective lived equality for our most vulnerable populations and communities. Our organization has a close-knit culture in which we place a high priority on communication, collaboration, diversity, equity, and inclusion where each person is supported to thrive and grow together. Equality NC recognizes that historical and systemic inequity, especially institutional racism, is the root cause of the problems we aim to solve. We acknowledge that it is impossible for us to fulfill our mission without creating an equitable and inclusive environment for our staff, partners, and people we serve. For more information about Equality NC, please visit our website.

Position Overview
The Communications Director is a member of the organization’s senior staff, reporting to the Executive Director. Working closely with ENC’s leadership cross-team, the Communications Director develops ENC’s communications strategy, shapes the voices of the organization, manages all media relations, and utilizes traditional, new and social media to promote LGBTQ+ equality in service of racial and social justice throughout North Carolina.

Primary Responsibilities
Communications Strategy, Vision, Leadership

  • Develop and implement an integrated, organization wide strategic communications plan to broaden awareness of the nonprofit sector and strengthen Equality NC’s brand identity across key stakeholder audiences.
  • Create a brand/marketing/public relations strategy that will allow Equality NC executive and board leadership to cultivate and enhance meaningful relationships with targeted, high level external audiences, including the media, public officials and key influencers.
  • Identify challenges and emerging issues faced by the LGBTQ+ community and organization.
  • Work with the board and staff to recognize internal and external communications opportunities and solutions, and define and execute appropriate strategies to support them.

Communications Operations

  • Oversee the continued development and use of the ENC brand Oversee, or execute as needed, all copy intended for public consumption to ensure its alignment with the strategic communications plan
  • Oversee, or execute as needed, the development of all print and branded materials
  • Oversee, or execute as needed, the development of electronic communications, including ENC’s website, monthly electronic newsletter, and other electronic communications
  • Curate content and increase audience engagement on ENC’s social media channels
  • Exercise judgment to prioritize media opportunities, and prepare talking points, speeches, presentations and other supporting material as needed
  • Serve as lead point person on media interactions that help promote and/or impact the organization and actively cultivate and manage press relationships to ensure coverage of issues of strategic importance to the LGBTQ+ community, as well as ENC’s programs, special events, public announcements, and other projects.
  • Manage relationships with any communications ­related vendors or consultants

Team Development & Management

  • Recruit and manage a communications support team to support the development and execution of the communications strategy
  • Promote a culture of high performance and continuous improvement that values learning and a commitment to equality
  • Mentor and develop staff using a supportive and collaborative approach on a consistent basis
  • Attend ENC functions, including quarterly Board meetings, monthly committee meetings and other ENC events.
  • Support the Executive Director in maintaining a strong team spirit within the office.

Public Education and Media Relations

  • Spearhead multi-media public education campaigns to extend the impact of our advocacy
  • Work with local, regional and national press to pitch stories, maximize media coverage, and ENC’s visibility in communities statewide
  • Assist in the organization’s educational programs by writing letters to the editor and guest opinion editorials
  • Draft and edit all press materials, including press releases, media advisories, and memos
  • Conduct press outreach in collaboration with the organization’s local chapters.
  • Identify and coach spokespeople on ENC’s issue priorities, from pro-equality elected officials to community members.


  • Develop online e-activism campaigns and other web organizing campaigns with the Director of Organizing and the organization’s Development Department,
  • Manage all day-to-day posting across ENC’s social media accounts.
  • Oversee and execute rapid response campaigns tied to events or legislation that negatively impact the LGBTQ+ community or communities of color.
  • Work with Development Department to create and implement fundraising appeals and campaigns


  • Bachelor’s degree in communications, journalism, or related field is required. Management experience is preferred.
  • Substantial experience (minimum of five years) in strategic communications, media relations or journalism, ideally in an “in-house” role within a nonprofit or media organization.
  • A profound, sincere, and well-articulated commitment to LGBTQ+ and BIPOC equality; Understanding of core LGBTQ+ policy issues through an intersectional lens.
  • Outstanding and extensive writing and editing experience with a variety of print and online communications media, as well as experience working with media outlets.
  • A rich understanding of the landscape of social media and how to effectively build a communications strategy around Facebook, X (fka Twitter), Instagram, and TikTok
  • Demonstrated skill and comfort in proactively building relationships with diverse audiences, including reporters and editors, elected officials, community leaders, coalition partners and the public.
  • Experience creating advocacy and membership materials including newsletters and content for member/activist email alerts, blog, and website is preferred.
  • A keen eye for design, page layout, font, and general aesthetic presentation.
  • Excellent communications skills, both written and oral.
  • Superb organization skills; detail-oriented with strong follow-through and the ability to meet tight deadlines.
  • Computer proficiency, including content management systems, web development, and graphic design programs. Strong level of comfort in offering thought leadership and direction to staff.

Work Environment

  • Thrive in an intense, do-it-yourself, start-up environment.
  • Ability to work well remotely, within a cross-functional team environment and with diverse communities.


  • This position is an outstanding opportunity for a highly motivated communications expert to assume a pivotal role in the evolution of a fast-growing, highly respected organization.
  • The starting salary range is $65K-$75K and will be commensurate with candidate experience.
  • Health, dental, and vision insurance (employer pays 80% of health, 100% dental and vision) Employer-paid long-term disability, short-term disability, and life insurance.
  • 120 hours of PTO prorated annually with accrual increase after year one 16 paid holidays
  • Matching 403(b) after first 90 days of employment

How to apply

Equality NC is a proud equal opportunity employer committed to an inclusive work environment and to building a team that reflects the rich diversity of our community. BIPOC, LGBTQ+, people with disabilities, and people of diverse sexual orientations, gender expressions, and identities are encouraged to apply. In determining a final salary for this position, we consider the role and the expereince and skill neededwhile striving to maintain equity in our compensation bands. For this and other reasons, our salary offers are non-negotiable.

To apply, please submit your resume, cover letter, and 2-3 writing samples to hr@equalitync.org.

Your cover letter should express your specific interest in and qualifications for this role.

Please note that due to the complexity of this position the hiring process may be protracted and will be extensive. Applications will be accepted and reviewed until the position is filled. If the position is visible on our website, it remains open.

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